Alex Jasin

Alex Jasin

Author

Alex Jasin is a Co-Founder and CMO at custom packaging box company, Refine Packaging. Thousands of companies including T-Mobile, Adidas, MetLife, Pandora, Marriott Hotels, and small businesses nationwide choose Refine Packaging for their custom boxes and wholesale product packaging needs. Recognized as a published thought leader by Dieline, Business Insider, and Entrepreneur, Jasin works tirelessly to help companies create eye-catching custom shipping boxes that stand out from the crowd. Jasin also serves as a consultant for a Blackstone-backed digital marketing agency in New York, where he works with Fortune 500 clients such as Ferrari, Allstate and Wells Fargo.

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More from Alex Jasin

How AI is Reshaping the Packaging Industry

Alex Jasin Alex Jasin Last Updated: May 2, 2024

AI seems just a few years away from becoming a ubiquitous part of our lives. Self-driving cars, smart homes, delivery robots, and intuitive machinery–we see AI at work almost everywhere now. What were once seen on sci-fi shows are now tangible in real life. AI’s impact also extends to retail packaging. In this article, we take a peek into the role AI plays in reshaping the...

Simplify and Shine with Minimalist Packaging Design

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Packaging is a canvas for creativity. For decades, the norm has been designs that scream "Over here!" with...

10 Small Business Packaging Ideas to Elevate Your Brand

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Maximum impact, minimum resources: that's the essence of small business packaging. It's a subtle salesman, a product shield,...

From Cardboard to Cash: How Custom Packaging Drives Sales

Alex Jasin Alex Jasin Last Updated: May 2, 2024

A boutique bakery swaps generic containers for charming, colorful, whimsical cookie tins. Charmed by the unique packaging, customers...

Optimizing Packaging for Marketing: 7 Client Engagement Keys

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Before consumers see your product, the packaging grabs their attention. Your box's material appeals to the sense of...

How to Increase Your Ad Campaign’s ROI By Showcasing Custom Packaging (6 Steps)

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Packaging is the latest addition to the marketing "Ps" that include product, price, people, place, promotion, physical evidence,...

Where to Find Remarkable Patterns for Packaging Design

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Patterns are everywhere. The repeated arrangement of shapes, lines, and colors can frequently be found in nature, such...

How to Find an Incredible Packaging Designer (5 Critical Factors)

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Packaging designers are the secret stars behind popular brands, developing imagery and messaging that consumers love to recall...

Subscription Box Packaging Design Essentials You Need to Know

Alex Jasin Alex Jasin Last Updated: May 2, 2024

The subscription box is an e-commerce marketing technique and distribution method involving the regular delivery of items selected...

Rigid Boxes: A Complete Guide to Luxury Packaging

Alex Jasin Alex Jasin Last Updated: May 2, 2024

There are generally three types of boxes in the packaging industry: folding cartons or paperboard boxes, corrugated boards,...

The Ultimate Guide to Custom Shipping Boxes

Alex Jasin Alex Jasin Last Updated: May 2, 2024

First impressions count and, in the age of e-commerce, the first point of physical contact many customers have...

The Ultimate Guide to Mailer Boxes

Alex Jasin Alex Jasin Last Updated: May 2, 2024

What’s both stylish and can be shipped directly in the mail? A mailer box! These not-so-humble box mailers...

21 Box Design Ideas to Pump Up Your Packaging

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Did you know that by deciding to ship or display your items in a cardboard box, you’re already...

The Ultimate Guide to Different Types of Packaging: Which is Right for You?

Alex Jasin Alex Jasin Last Updated: May 2, 2024

In August 2020, TikTok influencer, @theerinmarie, went viral after she posted an unboxing video of her latest Chanel...

The Complete Guide to Custom Retail Packaging

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Tired of seeing your online ecommerce sales totals fall far below your forecasted numbers?  Disappointed you can't seem...

The Beginner’s Guide to Ecommerce Packaging

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Often overlooked and underappreciated in the world of ecommerce logistics are the boxes and packaging in which you...

How to Make Your Packaging Social Media Shareable

Alex Jasin Alex Jasin Last Updated: May 2, 2024

You might not think at first glance that "packaging" and "social media" go together, but that all changes...

The Ultimate Guide to Standout Product Packaging Design

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Not long ago, product packaging was just that - packaging. Sure, you had a few forward-thinking brands that...

How to Design Cosmetic Packaging That Sells, Step-By-Step

Alex Jasin Alex Jasin Last Updated: May 2, 2024

The lifestyle industry is booming. Thanks in large part to Facebook, Instagram, and other social media platforms, everyone...

6 Important Elements All Quality Custom Boxes Have In Common

Alex Jasin Alex Jasin Last Updated: May 2, 2024

What’s the first thing most people see when they see your product on a shelf, or find it...

The Ins and Outs: Box Design Tips You Need to Know in 2024

Alex Jasin Alex Jasin Last Updated: May 2, 2024

I’m not an impulse shopper, but I can tell you that, on occasion, I’ve bought something purely based...

How Much Do Custom Boxes Cost? Less Than You Probably Think.

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Money, money, money. If you’re running a business, money’s something that’s constantly on your mind. You no doubt...

Surprising Ways That Custom Boxes Will Actually Save You Money

Alex Jasin Alex Jasin Last Updated: May 2, 2024

You’ve got a great product, so don’t skimp on your packaging.   Shelling out money on boxes may...

Beginner’s Guide to Box Design: How to Nail Packaging Box Design

Alex Jasin Alex Jasin Last Updated: May 2, 2024

We’ve all heard the old adage, “don’t judge a book by its cover.” Good advice – no doubt. ...

Master The Unboxing Experience: The Beginner’s Ultimate Guide

Alex Jasin Alex Jasin Last Updated: May 2, 2024

Looking for some free advertising, where your customers do all of the marketing for you?   Savvy marketers know...

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