Category: Finishes & Fabrication
How to Create PR Packages (And Make Them Successful)
Erica Campbell
Last Updated: May 2, 2024
Content creators and influencers are transforming how consumers perceive, discover, and learn more about a brand. They also play a major role in how today’s shoppers make purchasing decisions, with 13% of consumers looking to influencers to inform their purchases. Similarly, 69% of consumers are more likely to trust the opinion of influencers and loved ones over brand messaging. Furthermore, influencers direct 28% of buyers to...
How to Use QR Codes for Smarter Product Packaging (5 Examples)
Amanda Jane Rivera
Last Updated: May 2, 2024
Smart packaging is changing the way we approach product packaging from both a business and consumer perspective. As...
How AI is Reshaping the Packaging Industry
Alex Jasin
Last Updated: May 2, 2024
AI seems just a few years away from becoming a ubiquitous part of our lives. Self-driving cars, smart...
10 Critical Packaging and Printing Statistics You Need to Know (2024)
Asif Muhammad
Last Updated: May 2, 2024
After becoming aware of upcoming trends in product packaging, you might be looking for more reasons to review...
Candle Packaging: Standout Design Elements, Tips, and Ideas
Amanda Jane Rivera
Last Updated: May 2, 2024
The value of the candle box market reached $3.48 billion in 2023 and is projected to hit $5.80...
A Comprehensive Guide to Eye-Catching Ice Cream Packaging
Erica Campbell
Last Updated: May 2, 2024
We all scream for ice cream, but what makes us choose one brand over another? Captivating custom packaging...
Make a Splash with These 5 Creative Soap Packaging Ideas
Amanda Jane Rivera
Last Updated: May 2, 2024
Soap packaging has come a long way from bland cardboard boxes. With the growing popularity of artisan cleansers...
Simplify and Shine with Minimalist Packaging Design
Alex Jasin
Last Updated: May 2, 2024
Packaging is a canvas for creativity. For decades, the norm has been designs that scream "Over here!" with...
FOL vs. RSC Boxes: A Showdown Between Corrugated Boxes
Asif Muhammad
Last Updated: May 2, 2024
With brands and customers actively seeking alternatives to plastic packaging, there's a rising demand for paper-based options in...
Hemp Packaging: Good For You, Better For The Planet
Asif Muhammad
Last Updated: May 2, 2024
Packaging is an essential—there’s no denying that. From food products to cosmetics, packaging is crucial to protect various...
10 Small Business Packaging Ideas to Elevate Your Brand
Alex Jasin
Last Updated: May 2, 2024
Maximum impact, minimum resources: that's the essence of small business packaging. It's a subtle salesman, a product shield,...
From Cardboard to Cash: How Custom Packaging Drives Sales
Alex Jasin
Last Updated: May 2, 2024
A boutique bakery swaps generic containers for charming, colorful, whimsical cookie tins. Charmed by the unique packaging, customers...
Beyond the Box: Unwrapping 2024 Trends in the Custom Packaging Industry
Amanda Jane Rivera
Last Updated: May 2, 2024
The year 2024 unpacks innovative trends that will make your bubble wrap burst with excitement. However, these packaging...
Discreet Packaging: The Ultimate Retail Embarrassment Cure
Erica Campbell
Last Updated: May 2, 2024
Thanks to e-commerce, items we're ashamed to buy in-store are now available online. A OnePoll survey revealed that...
Optimizing Packaging for Marketing: 7 Client Engagement Keys
Alex Jasin
Last Updated: May 2, 2024
Before consumers see your product, the packaging grabs their attention. Your box's material appeals to the sense of...
What is the RGB Color Model? What It Is & Why It’s Avoided in Printing
Amanda Jane Rivera
Last Updated: May 2, 2024
Color creation is a diverse process, varying according to the medium used. It also involves different color models,...
What is CMYK? How to Use the CMYK Color Model for Printing
Erica Campbell
Last Updated: May 2, 2024
Understanding color systems is vital when you want your packaging design to look good in real life as...
How to Increase Your Ad Campaign’s ROI By Showcasing Custom Packaging (6 Steps)
Alex Jasin
Last Updated: May 2, 2024
Packaging is the latest addition to the marketing "Ps" that include product, price, people, place, promotion, physical evidence,...
Rigid Boxes: A Complete Guide to Luxury Packaging
Alex Jasin
Last Updated: May 2, 2024
There are generally three types of boxes in the packaging industry: folding cartons or paperboard boxes, corrugated boards,...
The Ultimate Guide to Custom Shipping Boxes
Alex Jasin
Last Updated: May 2, 2024
First impressions count and, in the age of e-commerce, the first point of physical contact many customers have...
The Ultimate Guide to Mailer Boxes
Alex Jasin
Last Updated: May 2, 2024
What’s both stylish and can be shipped directly in the mail? A mailer box! These not-so-humble box mailers...
What is Window Patching? Understanding the Window Patching Process in Printing & Packaging
Asif Muhammad
Last Updated: May 2, 2024
Think about the last time you visited a bakery. Chances are, the boxes have an opening on top...
What is Foil Stamping? How Hot Foil Stamping Works in Printing & Packaging
Amanda Jane Rivera
Last Updated: May 2, 2024
Have you ever wondered how some packaging gets its golden shine? Or what gives some custom boxes a...
What is Varnish? How Varnish Is Used in Printing and Packaging
Erica Campbell
Last Updated: May 2, 2024
Varnish can make a huge difference to the appearance of your custom printed packaging. When you need your...
What is Die Cutting? What Die Cut Means in the Die Cut Process
Asif Muhammad
Last Updated: May 2, 2024
Die cutting is used in the printing and packaging industry to refer to the cutting out of different...
What is UV Coating? Make Your Colors Pop With UV Coating for Printing
Amanda Jane Rivera
Last Updated: May 2, 2024
What is UV Coating? UV coating, or ultraviolet coating, is a clear and shiny liquid coating that's applied...
What Are The RGB & CMYK Color Models In Printing? Learn Color Modes.
Amanda Jane Rivera
Last Updated: May 2, 2024
Color can make or break a product’s packaging design. Think about the red and yellow arches that are...
Soft Touch Coating vs Soft Touch Lamination: Use The Best Printing Finish
Asif Muhammad
Last Updated: May 2, 2024
In the printing world, the phrase "soft touch" refers to any type of finishing that adds a softer...
What is Spot UV? Benefits of Spot UV Coating and Finishing for Printing
Erica Campbell
Last Updated: May 2, 2024
When it comes to packaging and printing, you’ve probably come across the phrases Spot UV Coating or Spot...
Embossing vs. Debossing: Which is Best for Packaging and Printing?
Amanda Jane Rivera
Last Updated: May 2, 2024
As you design your product's packaging, you might've come across the phrases embossing and debossing, and wondered what...
Matte vs. Gloss Lamination for Packaging: What’s The Difference?
Asif Muhammad
Last Updated: May 2, 2024
During your custom packaging process, you’ll need to choose how you want your products laminated – with matte...
What is Offset Printing? Differences Between Offset and Digital Printing
Asif Muhammad
Last Updated: May 2, 2024
What is Offset Printing? Offset printing is a popular printing press technique, which transfers ink from a plate...
What is Aqueous Coating for Printing and Packaging?
Erica Campbell
Last Updated: May 2, 2024
Have you ever wondered why your fingerprints don’t stick to product packaging? Or why some packaging looks dirtier...
How to Design Cosmetic Packaging That Sells, Step-By-Step
Alex Jasin
Last Updated: May 2, 2024
The lifestyle industry is booming. Thanks in large part to Facebook, Instagram, and other social media platforms, everyone...
The Definitive Step-By-Step Guide to Custom Boxes (With 5 Real World Examples)
Amanda Jane Rivera
Last Updated: May 2, 2024
Admit it. We’ve all done it. You’re not meaning to be nosy, but you can’t help but notice...
Top 16 Creative Packaging Design Ideas for Inspiration
Asif Muhammad
Last Updated: May 2, 2024
Does creative packaging design still matter at this time when most consumers shop online? Statistics show that it...
The Buyer’s Guide to Purchasing Custom Boxes (+Tips To Save Money)
Asif Muhammad
Last Updated: May 2, 2024
There are so many beautiful options out there when it comes to custom boxes. By going custom,...
7 Affordable Ways to Make Your Product Packaging Pop
Amanda Jane Rivera
Last Updated: May 2, 2024
In 2021, consumers spent a whopping $870.78 billion on the web. That’s up from $453 billion just 4...
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