Still on the fence about whether to start looking for custom CBD packaging boxes to take your CBD brand to the next level?
Read on to understand what’s behind the hype and to know where to find custom CBD boxes, so you can build your CBD venture on a strong foundation.
Having been given the green light by Congress a few years ago, CBD derived from hemp has been cropping up in a wide range of products. We now see it in food, oils, capsules, skincare, cosmetics, and other consumer products. For enterprising individuals, this presents a potentially lucrative venture with a vast market.
If you’re one of those carving a niche in the CBD sector, there’s one thing you ought to know—the importance of custom CBD boxes. Having high-quality products is already a given, of course. But you’ll need more than that to win consumers. You’d need to have eye-catching packaging that provides accurate product information AND meets legal requirements in your state.
That’s a lot to take in. But don’t fret. This guide will help you navigate the ins and outs and the do’s and don’ts of CBD packaging. It will help you find the packaging solution that screams, “I’m the coolest CBD product on the block!”
First things first. Before we delve deeper into carton packaging, let’s go over some CBD basics.
CBD is cannabidiol, a compound naturally found in cannabis and hemp plants. Unlike its psychoactive cousin tetrahydrocannabinol (THC), CBD won’t make you feel high or alter your brain function. Available in different forms, it can be easily incorporated into a wide variety of products, including food supplements, skin care products, edible oils, snacks, and cosmetics.
So what’s the buzz about CBD?
CBD’s popularity can be attributed to its purported benefits on health and wellness. A survey on why American adults use CBD shows that about 3 out of 5 find it helpful in reducing stress, relieving pain, and improving sleep quality. This may come as a surprise, but 1 out of 2 respondents indicated that a doctor suggested CBD as a form of medical intervention and/or treatment. Far from common belief, only 35% use CBD for fun or recreational purposes.
In the beauty industry, the most popular benefit of CBD is reducing inflammation. This is among the main reasons US shoppers buy CBD skincare products. Beyond beauty, CBD has shown promise in reducing seizure episodes in people with epilepsy. In fact, the FDA has approved the use of CBD-based Epidiolex to treat rare and severe forms of epilepsy. This prescription contains a purified form of cannabidiol from hemp and has been deemed safe for use in some seizure disorders.
WHO also gives the green light on hemp-based CBD, saying that the compound shows no potential for abuse or dependence. However, there are still no conclusive findings on the benefits that CBD brings and the effects of its sustained use. More research has to be done to uncover the true effects of this compound. There have been reports of potential side effects of CBD, including liver damage, drug interactions, gastrointestinal problems, male reproductive toxicity, and mood changes. Ingestible CBD products may also increase the risk of sedation and drowsiness when used with alcohol or other drugs.
Let’s get one more thing out of the way—the legal complexities of selling and packaging CBD products. When the Agriculture Improvement Act was signed into law in 2018, hemp (Cannabis sativa L.) and its derivatives and extracts were removed from the list of controlled substances. However, CBD products are to be regulated by the FDA and must still comply with regulations, including a cap of 0.3 percent THC on dry weight.
Except for Epidiolex, the FDA has not approved the marketing of CBD as a treatment for any disease or condition. CBD products are also excluded from the list of dietary supplements. However, there are some states that remove restrictions on the medical and health use of cannabis within their jurisdiction. You may want to hold off jumping in excitement though. While some states have legalized the use and sale of CBD products, some have not. There are also some states that prohibit their sale in interstate commerce. That is a bit of a buzzkill, but it’s something you should comply with as a CBD seller.
Because the laws and regulations vary from state to state, you really need to do your homework to know which ones to comply with depending on where you’re located and the areas you cater to. Now, to help you avoid legal ramifications, here are some do’s and don’ts when it comes to CBD packaging.
Phew! That was a lot to digest. Now that we’ve shed some light on legal matters, we’re ready to dive into the exciting world of CBD packaging.
With CBD sales growing from 0.5 billion to 1.8 billion in just four years, the CBD market is becoming increasingly competitive. More businesses are likely to capitalize on the increased demand, spurring a highly competitive market.
To stand out, having good-quality products isn’t always enough. You must capture consumer attention and pique interest in your products. How do you do that? Through awesome packaging. 72% of Americans state that packaging typically influences whether they buy an item.
Let’s explore some packaging types that can elevate your CBD products and make them shine on the shelves and on online platforms.
A CBD box offers versatility and customization options, making it suitable for a wide range of CBD products. Whether you’re packaging CBD oils, tinctures, creams, balms, or even CBD-infused edibles like chocolates or granola bars, a CBD box can be tailored to accommodate various product sizes and shapes. Look for features like protective dust flaps, a self-locking design, and durable construction to ensure your products stay secure and protected.
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Paper bags are an economical and eco-friendly packaging option that works well for CBD products like loose-leaf teas, dried herbs, or pre-rolled CBD joints. In a survey, more than 65% consider paper packaging as more appealing than other materials. Paper bags are ideal for customers who appreciate a more natural and minimalist aesthetic. You can also incorporate your brand colors by opting for colored paper packaging with customized designs to make your products stand out. The downside to this type of packaging is that it may not always be that durable for shipping your products.
Fabric wraps add a touch of elegance and sophistication to CBD beauty products. An alternative for cosmetic packaging design, they’re perfect for packaging CBD-infused skincare items like face masks, bath bombs, or body lotions. Consider using a loosely woven sack or silk fabric that not only protects the product but also enhances the overall presentation.
Display boxes are designed to catch the eye of potential customers and create an attractive presentation on the shelves. They’re suitable for showcasing CBD products like CBD-infused beverages, vape cartridges, or CBD topicals. CBD display boxes help your products stand out among the competition and create a visual impact that drives consumer interest. These can get your CBD products off the shelves and into consumer homes.
When it comes to sturdiness and protection, corrugated packaging is ideal for CBD products that require extra durability during shipping. They’re well-suited for CBD oils, glass bottles, or any fragile items that need to be securely packaged. Corrugated boxes offer excellent cushioning and protection against impact to ensure your products arrive in perfect condition. Plus, they have a high 91.4% recycling rate in the United States, helping protect the earth as well.
If you want to create a memorable unboxing experience and add a touch of luxury to your CBD products, have some custom gift boxes made just for your brand. They’re ideal for CBD gift sets, premium CBD oils, or high-end CBD skincare products. By incorporating customized designs and premium finishes, gift boxes elevate the perceived value of your products.
Drawstring bags provide a unique and reusable packaging option for various CBD products. They’re well-suited for CBD-infused bath salts, loose-leaf teas, or small CBD accessories like vape pens or CBD-infused lip balms. The eco-friendly nature of drawstring bags aligns with sustainability-conscious consumers.
If you’re packaging edible CBD products, such as CBD gummies, chocolate truffles, or protein bars, a kraft paper tube is an excellent choice. Kraft paper tubes often have a food-safe lining to keep your products fresh and maintain their quality. They can also be used to prevent oil vials or delicate CBD-infused products from being damaged during shipping.
Tinctures require sensitive packaging due to temperature and weather considerations. CBD tincture boxes are specifically designed to provide better protection for these delicate products. They’re ideal for packaging CBD tincture bottles, as they ensure that the integrity and potency of the product are maintained.
Stand-up pouches come with flat bottoms and tear notches for easy opening. They’re usually composed of multiple layers of different materials such as polyester (PET), polypropylene (PP), polyethylene (PE), aluminum foil, or metalized films. The food-grade inner layer keeps food products safe, while the foil seal keeps moisture out to maintain freshness. This type of packaging is great not only for snacks, candies, and cookies but also for non-edible products like bath salts.
These packaging types are just a few suggestions. The suitability of each option varies depending on your specific CBD products and target audience. Consider these recommendations as a starting point, and explore customization options to create packaging that aligns with your brand identity and captivates consumers.
Bedazzle your packaging to dazzle your customers. Enhance your product’s appeal and boost its value with packaging accessories that elevate its overall presentation and appeal. Here are some packaging add-ons you’d want to have:
Add a personal touch to your CBD packaging with custom coated labels. Design your labels with your logo, brand colors, and unique design elements that match your brand identity. These not only enhance the visual appeal of your packaging but also help improve brand recall and loyalty.
Just starting out and only have a limited budget for customized CBD boxes? Custom stickers are the way to go! Designing and printing your own custom stickers is a cost-effective way to add branding elements and important details without the need for extensive printing or packaging customization. If you can, invest a bit in professional design and printing services. Use the custom stickers on stock packaging boxes and jars or on the products themselves.
If you have multiple CBD product variations or sizes, custom roll labels offer convenience and flexibility. They come in the form of continuous rolls that allow for easy application using label dispensers or applicators. Custom roll labels can be printed with vibrant colors, high-resolution graphics, and precise product information. They’re a cost-effective option for labeling different CBD products within your product line.
Tissue paper and custom packaging inserts add more oomph to your CBD packaging and make the unboxing experience more exciting. They can be used to wrap individual products or line the inside of boxes to provide an extra layer of protection. Tissue paper comes in various colors, patterns, and textures so you can choose which ones align with your brand identity.
Adding a branded ribbon or twine to your CBD packaging can instantly elevate its visual appeal. These accessories can be used to tie boxes, secure tissue paper, or create decorative accents. Branded ribbons or twine can also feature your logo, brand name, or tagline. These create a cohesive and polished look for your packaging.
Customized CBD boxes come with additional costs, but they’re well worth the investment. Custom CBD boxes offer numerous benefits beyond basic packaging functionality. They play a vital role in conveying your brand’s values, creating a memorable customer experience, and positioning your CBD products as trustworthy and desirable choices in a competitive market.
Designing your custom CBD packaging is a crucial step in creating a captivating and functional packaging solution for your CBD products. By carefully considering various factors, you can design product packaging that not only protects your delicate CBD items but also attracts attention and communicates essential information to your customers.
Are you ready to design your own CBD packaging? Here are some tips to help you craft CBD boxes that are perfect for your brand.
Not ideal for heavy items
Requires protection during shipping
Bulkier and heavier than stock or kraft
Typically more expensive than other materials
When it comes to printing information on your CBD packaging boxes, consider the following details:
CBD packaging boxes are specially designed containers used to package and protect CBD products. They come in various shapes, sizes, and materials to ensure the safe storage and transportation of CBD items. They can also be customized to align with your brand’s identity and product requirements.
Packaging plays a crucial role in the CBD industry. It protects the products from damage, ensures product freshness, provides essential product information to customers, enhances brand recognition, and helps products stand out in a competitive market.
Common materials used for CBD packaging boxes include cardstock, kraft paper, corrugated board, and bux board. Each material offers different levels of durability, strength, and aesthetic appeal. Brands can choose the most suitable option for their specific products and needs.
Yes, there are federal and state regulations on the use of CBD packaging. However, these vary depending on the state or region. Most states have specific guidelines on labeling, product information, and packaging material. To make sure that your CBD packaging is compliant, stay informed about local and national regulations relevant to the use and sale of CBD products.
Use recyclable, biodegradable, and other eco-friendly materials that are ethically and sustainably sourced. You can also use water-based inks for printing and opt for minimalistic designs that use as few materials as possible. Strive to make your carbon footprint as small as possible for CBD packaging that’s truly sustainable. To inspire individuals and other brands to be more environmentally conscious, you can also incorporate a sustainability message. Taking these steps can help you win the hearts of the estimated 69% of consumers who prefer businesses that use eco-friendly packaging.
So you’re ready to take your CBD packaging game to the next level? Great choice! Now, let’s talk about how and where to get the best CBD packaging that will make your brand shine like a supernova.
The first step is to find a packaging company that knows its stuff when it comes to customization. Look for a company that specializes in custom packaging, but also offers stock packaging options. Why? Because you want the freedom to unleash your creativity with custom designs, but also have some pre-designed options readily available for those times when you need packaging in a pinch.
That’s where Refine Packaging comes into the picture. We’ve got your back when it comes to customizable CBD packaging boxes that meet your needs. Lightweight? Check. High-quality? Double check. The best part? We offer free design services that’ll give you professional-looking CBD packaging boxes and accessories. With our fast turnaround time, you’d have your custom CBD boxes right when you need them.
Get in touch with a custom packaging specialist now for a free consultation and instant price quote.