Quick Take: How to Create PR Packages Creating effective PR packages means combining standout design with thoughtful presentation to leave a lasting impression. Start by identifying your target recipients (influencers, media, partners), curating the right mix of products, and choosing packaging that reflects your brand. Know your audience: Tailor the package to their interests Pick hero products: Focus on bestsellers or new launches Add storytelling: Include...
Smart packaging is changing the way we approach product packaging from both a business and consumer perspective. As...
AI seems just a few years away from becoming a ubiquitous part of our lives. Self-driving cars, smart...
Quick Take: Best Ice Cream Packaging Ideas Great ice cream packaging needs to balance function and fun—it should...
Soap packaging has come a long way from bland cardboard boxes. With the growing popularity of artisan cleansers...
Quick Take: What Are Hemp Packaging Boxes? Hemp packaging boxes are made from hemp fibers, offering an eco-friendly,...
Quick Take: What are the Best Small Business Packaging Ideas? For small businesses, packaging should be both cost-effective...
The year 2025 unpacks innovative trends that will make your bubble wrap burst with excitement. However, these packaging...
Packaging is the latest addition to the marketing "Ps" that include product, price, people, place, promotion, physical evidence,...
Patterns are everywhere. The repeated arrangement of shapes, lines, and colors can frequently be found in nature, such...
Packaging designers are the secret stars behind popular brands, developing imagery and messaging that consumers love to recall...
Quick Take: What are the Best Box Packaging Design Ideas? Effective packaging combines form and function—great design makes...
You might not think at first glance that "packaging" and "social media" go together, but that all changes...
Admit it. We’ve all done it. You’re not meaning to be nosy, but you can’t help but notice...
The holiday season is a truly sensory experience: the aromas of cinnamon and gingerbread, the sound of Christmas...
Quick Take: What are the Best Wedding Card Box Ideas? Wedding card boxes add both function and flair...
Quick Take: Why Creative Product Packaging Matters? Creative packaging does more than just hold a product—it grabs attention,...
Packaging is all about enhancing the customer experience. Beautiful and effective custom packaging can help you retain...
We’ve all heard the old adage, “don’t judge a book by its cover.” Good advice – no doubt. ...
Looking for some free advertising, where your customers do all of the marketing for you? Savvy marketers know...
In 2021, consumers spent a whopping $870.78 billion on the web. That’s up from $453 billion just 4...
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