Still on the fence about whether to start looking forcustom CBD packaging boxes to take your CBD brand to the next level? Read on to understand what’s behind the hype and to know where to find custom CBD boxes, so you can build your CBD venture on a strong foundation.
Having been given the green light by Congress a few years ago, CBD derived from hemp has been cropping up in a wide range of products. We now see it in food,oils, capsules, skincare, cosmetics, and other consumer products. For enterprising individuals, this presents a potentially lucrative venture with a vast market.
If you’re one of those carving a niche in the CBD sector, there’s one thing you ought to know—the importance ofcustom CBD boxes. Having high-quality products is already a given, of course. But you’ll need more than that to win consumers. You’d need to have eye-catching packaging that provides accurate product information AND meets legal requirements in your state.
That’s a lot to take in. But don’t fret. This guide will help you navigate the ins and outs and the do’s and don’ts of CBD packaging.It will help you find thepackaging solution that screams, “I’m the coolest CBD product on the block!”
What Is CBD?
First things first. Before we delve deeper intocarton packaging, let’s go over some CBD basics.
CBD is cannabidiol, a compound naturally found in cannabis and hemp plants.Unlike its psychoactive cousin tetrahydrocannabinol (THC), CBD won’t make you feel high or alter your brain function. Available in different forms, it can be easily incorporated into a wide variety of products, including food supplements, skin care products, edible oils, snacks, and cosmetics.
So what’s the buzz about CBD?
CBD’s popularity can be attributed to its purported benefits on health and wellness. A survey onwhy American adults use CBD shows that about 3 out of 5 find it helpful in reducing stress, relieving pain, and improving sleep quality. This may come as a surprise, but 1 out of 2 respondents indicated that a doctor suggested CBD as a form of medical intervention and/or treatment. Far from common belief, only 35% use CBD for fun or recreational purposes.
In the beauty industry, the most popular benefit of CBD is reducing inflammation. This is among themain reasons US shoppers buy CBD skincare products. Beyond beauty, CBD has shown promise in reducing seizure episodes in people with epilepsy. In fact, the FDA has approved the use of CBD-basedEpidiolex to treat rare and severe forms of epilepsy. This prescription contains a purified form of cannabidiol from hemp and has been deemed safe for use in some seizure disorders.
WHO also gives the green light on hemp-based CBD, saying that the compound showsno potential for abuse or dependence. However, there are still no conclusive findings on the benefits that CBD brings and the effects of its sustained use. More research has to be done to uncover the true effects of this compound. There have been reports of potential side effects of CBD, including liver damage, drug interactions, gastrointestinal problems, male reproductive toxicity, and mood changes. Ingestible CBD products may also increase the risk of sedation and drowsiness when used with alcohol or other drugs.
Legal Matters: Do’s and Don’ts in CBD Packaging
Let’s get one more thing out of the way—the legal complexities of selling and packaging CBD products. When theAgriculture Improvement Act was signed into law in 2018, hemp (Cannabis sativa L.) and its derivatives and extracts were removed from the list of controlled substances. However, CBD products are to be regulated by the FDA and must still comply with regulations, including a cap of 0.3 percent THC on dry weight.
Except for Epidiolex, the FDA has not approved the marketing of CBD as a treatment for any disease or condition. CBD products are also excluded from the list of dietary supplements. However, there are some states that remove restrictions on the medical and health use of cannabis within their jurisdiction. You may want to hold off jumping in excitement though. Whilesome states have legalized the use and sale of CBD products, some have not. There are also some states that prohibit their sale in interstate commerce. That is a bit of a buzzkill, but it’s something you should comply with as a CBD seller.
Because the laws and regulations vary from state to state, you really need to do your homework to know which ones to comply with depending on where you’re located and the areas you cater to. Now, to help you avoid legal ramifications, here are some do’s and don’ts when it comes to CBD packaging.
Do’s:
Make it crystal clear what form of CBD is in your products. Is it oil, extract, or some fancy concoction? Have this information readable on the product packaging.
Include the amount or percentage of CBD and/or THC in your product. Follow state regulations and keep the THC under 0.3%.
Display all essential information clearly. Don’t make your customers wonder what’s inside your products. Include a list of ingredients in your packaging.
Don’ts:
Don’t make unverified claims or market your CBD product as a miracle cure that can treat and prevent ailments. This is a dangerous practice that can hinder proper and timely medical care.
Don’t market or label your CBD product as a dietary supplement or food product. Go over FDA regulations and local state guidelines for CBD labeling requirements.
Don’t mislead consumers with small print. Minimalism is not ideal when designing custom labels for CBD products. You’d want to make sure all information is displayed clearly and readable.
Phew! That was a lot to digest. Now that we’ve shed some light on legal matters, we’re ready to dive into the exciting world of CBD packaging.
Choosing the Right Packaging Type for CBD Products
With CBD sales growingfrom 0.5 billion to 1.8 billion in just four years, the CBD market is becoming increasingly competitive. More businesses are likely to capitalize on the increased demand, spurring a highly competitive market.
To stand out, having good-quality products isn’t always enough. You must capture consumer attention and pique interest in your products.How do you do that? Through awesome packaging.72% of Americans state that packaging typically influences whether they buy an item.
Let’s explore some packaging types that can elevate your CBD products and make them shine on the shelves and on online platforms.
1.CBD Boxes
ACBD box offers versatility and customization options, making it suitable for a wide range of CBD products. Whether you’re packaging CBD oils, tinctures, creams, balms, or even CBD-infused edibles like chocolates or granola bars, a CBD box can be tailored to accommodate various productsizes and shapes. Look for features like protective dust flaps, a self-locking design, and durable construction to ensure your products stay secure and protected.
Paper bags are an economical and eco-friendly packaging option that works well for CBD products like loose-leaf teas, dried herbs, or pre-rolled CBD joints. In a survey,more than 65% consider paper packaging as more appealing than other materials. Paper bags are ideal for customers who appreciate a more natural and minimalist aesthetic. You can also incorporate your brand colors by opting for colored paper packaging with customized designs to make your products stand out. The downside to this type of packaging is that it may not always be that durable for shipping your products.
3.Fabric Wraps
Fabric wraps add a touch of elegance and sophistication to CBD beauty products. An alternative forcosmetic packaging design, they’re perfect for packaging CBD-infused skincare items like face masks, bath bombs, or body lotions. Consider using a loosely woven sack or silk fabric that not only protects the product but also enhances the overall presentation.
4.Display Boxes
Display boxes are designed to catch the eye of potential customers and create an attractive presentation on the shelves. They’re suitable for showcasing CBD products like CBD-infused beverages, vape cartridges, or CBD topicals. CBD display boxes help your products stand out among the competition and create a visual impact that drives consumer interest. These can get your CBD products off the shelves and into consumer homes.
5.Corrugated Boxes
When it comes to sturdiness and protection,corrugated packaging is ideal for CBD products that require extra durability during shipping. They’re well-suited for CBD oils, glass bottles, or any fragile items that need to be securely packaged. Corrugated boxes offer excellent cushioning and protection against impact to ensure your products arrive in perfect condition. Plus, they have a high91.4% recycling rate in the United States, helping protect the earth as well.
If you want to create a memorable unboxing experience and add a touch of luxury to your CBD products, have some custom gift boxes made just for your brand. They’re ideal for CBD gift sets, premium CBD oils, or high-end CBD skincare products. By incorporating customized designs and premium finishes, gift boxes elevate the perceived value of your products.
7.Drawstring Bags
Drawstring bags provide a unique and reusable packaging option for various CBD products. They’re well-suited for CBD-infused bath salts, loose-leaf teas, or small CBD accessories like vape pens or CBD-infused lip balms. The eco-friendly nature of drawstring bags aligns with sustainability-conscious consumers.
8.Kraft Paper Tubes
If you’re packaging edible CBD products, such as CBD gummies, chocolate truffles, or protein bars, a kraft paper tube is an excellent choice. Kraft paper tubes often have a food-safe lining to keep your products fresh and maintain their quality. They can also be used to prevent oil vials or delicate CBD-infused products from being damaged during shipping.
9.Tincture Boxes
Tinctures require sensitive packaging due to temperature and weather considerations. CBD tincture boxes are specifically designed to provide better protection for these delicate products. They’re ideal for packaging CBD tincture bottles, as they ensure that the integrity and potency of the product are maintained.
10.Stand-Up Pouches
Stand-up pouches come with flat bottoms and tear notches for easy opening. They’re usually composed of multiple layers of different materials such as polyester (PET), polypropylene (PP), polyethylene (PE), aluminum foil, or metalized films. The food-grade inner layer keeps food products safe, while the foil seal keeps moisture out to maintain freshness. This type of packaging is great not only for snacks, candies, and cookies but also for non-edible products like bath salts.
These packaging types are just a few suggestions. The suitability of each option varies depending on your specific CBD products and target audience. Consider these recommendations as a starting point, and explore customization options to create packaging that aligns with your brand identity and captivates consumers.
Enhancing Your CBD Packaging with Bespoke Accessories
Bedazzle your packaging to dazzle your customers. Enhance your product’s appeal and boost its value withpackaging accessories that elevate its overall presentation and appeal. Here are some packaging add-ons you’d want to have:
Add a personal touch to your CBD packaging with custom coated labels. Design your labels with your logo, brand colors, and unique design elements that match your brand identity. These not only enhance the visual appeal of your packaging but also help improve brand recall and loyalty.
Just starting out and only have a limited budget for customized CBD boxes? Custom stickers are the way to go! Designing and printing your own custom stickers is a cost-effective way to add branding elements and important details without the need for extensive printing or packaging customization. If you can, invest a bit in professional design and printing services. Use the custom stickers on stock packaging boxes and jars or on the products themselves.
3.Custom Roll Labels
If you have multiple CBD product variations or sizes, custom roll labels offer convenience and flexibility. They come in the form of continuous rolls that allow for easy application using label dispensers or applicators. Custom roll labels can be printed with vibrant colors, high-resolution graphics, and precise product information. They’re a cost-effective option for labeling different CBD products within your product line.
4.Tissue Paper
Tissue paper andcustom packaging inserts add more oomph to your CBD packaging and make the unboxing experience more exciting. They can be used to wrap individual products or line the inside of boxes to provide an extra layer of protection. Tissue paper comes in various colors, patterns, and textures so you can choose which ones align with your brand identity.
5.Branded Ribbons or Twine
Adding a branded ribbon or twine to your CBD packaging can instantly elevate its visual appeal. These accessories can be used to tie boxes, secure tissue paper, or create decorative accents. Branded ribbons or twine can also feature your logo, brand name, or tagline. These create a cohesive and polished look for your packaging.
The Benefits of Custom CBD Packaging Boxes
Customized CBD boxes come with additional costs, but they’re well worth the investment. Custom CBD boxes offer numerous benefits beyond basic packaging functionality. They play a vital role in conveying your brand’s values, creating a memorable customer experience, and positioning your CBD products as trustworthy and desirable choices in a competitive market.
The PRO Vibe. Custom CBD boxes andmailer boxes instantly give your products a professional makeover. They scream, “Hey, we mean business!” With their sleek and polished appearance, these boxes elevate your brand’s credibility and build trust with customers.
The Wow Factor.Custom packaging turns your CBD products into showstoppers. Captivating designs and attention-grabbing aesthetics create a wow factor that turns heads and sparks curiosity. These make your products stand out on store shelves and in online marketplaces.
Brand Magic. Custom CBD boxes provide an excellent opportunity to showcase your brand’s logo, colors, and other elements. It’s like having amini billboard for your brand anywhere your products are. This reinforces brand awareness and recognition.
Information Galore. Information is crucial today. Customers want to know what they’re getting, and custom CBD boxes have got you covered. You can include all the important details like ingredients, usage instructions, and any necessary warnings. No more guessing games for your customers—they’ll be well-informed and ready to enjoy your CBD creations.
Versatile Branding Opportunities.Customizable CBD boxes provide versatile branding opportunities that can extend beyond the packaging itself. You can create a cohesive brand experience by incorporating additional branding elements, such as branded inserts, stickers, or promotional materials inside the box.
Fort Knox for Your Products.Your precious CBD products deserve top-notch protection, and custom packaging delivers just that. One consumer survey shows that65% of product returns are due to damaged items. Well, you wouldn’t want to be part of that statistic, do you? These boxes are tailor-made to keep your items safe and sound during their journey from production to the customer’s hands. It’s like a cozy home for your CBD wonders!
Crush Shipping Costs, Not Your Products.Custom shipping boxes can be tailored to fit your products perfectly to minimize wasted space. This means lighter shipments and lower shipping costs. It’s a win-win for your bottom line and the environment.
Fast Fame. Want to get noticed in the blink of an eye? Custom CBD boxes are your ticket to quick recognition. With their alluring designs and unmistakable branding, you’ll become the talk of the town. Watch your brand soar to new heights as customers eagerly seek out your products.
Sustainability Champion. Custom CBD boxes can be designed witheco-friendly materials and practices in mind. By opting for sustainable packaging options, such as recycled materials or biodegradable alternatives, you demonstrate your commitment to the environment. This appeals to theincreasing number of environmentally conscious consumers who prioritize sustainable choices. By choosing custom CBD boxes, you can be a sustainability champion and contribute to a greener future.
Designing Your Custom CBD Packaging
Designing your custom CBD packaging is a crucial step in creating a captivating and functional packaging solution for your CBD products. By carefully considering various factors,you candesign product packaging that not only protects your delicate CBD items but also attracts attention and communicates essential information to your customers.
Are you ready to design your own CBD packaging? Here are some tips to help you craft CBD boxes that are perfect for your brand.
Choose high-quality materials that are most appropriate for your product types. Selectinghigh-quality retail packaging materials is important for both the durability and visual appeal of your custom CBD boxes. Opt for materials such as sturdy cardstock, eco-friendly kraft paper, or cushioning corrugated board depending on the weight and nature of your products. The right material will ensure your packaging stands up to the demands of shipping and handling.
Great option for the eco-friendly brand and consumer
Natural aesthetic appeal
Versatile design
Easy customization
Excellent for extra cushioning and support
Sturdy material
Good support for delicate items
Withstands handling and shipping
Suitable for fragile and breakable items
Multiple layers for superior cushioning
Withstands handling and shipping
Tear- and burst-free
Cons
Not ideal for heavy items
Requires protection during shipping
Bulkier and heavier than stock or kraft
Typically more expensive than other materials
Make your CBD packaging visually appealing and eye-catching to grab customers’ attention. Incorporate exciting colors, state-of-the-art designs, and printing techniques that align with your brand identity. Use product-related and conceptual art to help customers understand the purpose and uniqueness of your CBD products. Aesthetically pleasing boxes will attract new customers and encourage them to explore your offerings.
Choose CBD boxes that are easy to open and close. Convenience is key when it comes to packaging design. Keep your customers happy by making sure that your CBD boxes are easy to open and close without any hassle. Customers appreciatepackaging that’s user-friendly and doesn’t require excessive effort or tools to access the products they’ve purchased.
Make your CBD packaging functional beyond its primary role. Design boxes that can serve as storage containers for your customers even after they’ve opened the package. By offering convenient storage options, you provide added value to your customers and increase the likelihood of repeat purchases.
Let your custom CBD packaging showcase your drive for sustainability. AMcKinsey survey reveals that while 75% of businesses have committed to the use of sustainable packaging, fewer than 30% actually do so or meet requirements. Stand out from them by making it clear in your custom packaging that you’re holding true to your commitment to sustainability.
When it comes to printing information on your CBD packaging boxes, consider the following details:
Brand Name. Print your brand name prominently on the packaging to enhance brand awareness and recognition.
Product Details.Clearly indicate the purpose of your CBD products on the packaging to help customers understand their usage and benefits. Include important details, such as manufacturing date, expiration date, batch codes, or any other relevant details that inform customers about the product. Be mindful of federal and state regulations on CBD product information.
Product Ingredients. Display the list of product ingredients to assure customers of the authenticity and quality of your CBD items. We reiterate the need to clearly state the form and percentage or amount of CBD and THC in your products.
Product Weight. Specify the weight or volume of the CBD product excluding the container weight. Make sure the measurements are accurate to ensure customer satisfaction and earn trust.
Cautions on Product Use.Provide necessary cautionary statements and warnings to ensure product safety and inform customers about potential risks or contraindications.
Frequently Asked Questions for CBD Boxes
What are CBD packaging boxes?
CBD packaging boxes are specially designed containers used to package and protect CBD products. They come in various shapes, sizes, and materials to ensure the safe storage and transportation of CBD items. They can also be customized to align with your brand’s identity and product requirements.
Why is packaging important for CBD products?
Packaging plays a crucial role in the CBD industry. It protects the products from damage, ensures product freshness, provides essential product information to customers, enhances brand recognition, and helps products stand out in a competitive market.
What materials are commonly used for CBD packaging boxes?
Common materials used for CBD packaging boxes include cardstock, kraft paper, corrugated board, and bux board. Each material offers different levels of durability, strength, and aesthetic appeal. Brands can choose the most suitable option for their specific products and needs.
Are there any regulations or guidelines for CBD packaging?
Yes, there are federal and state regulations on the use of CBD packaging. However, these vary depending on the state or region. Most states have specific guidelines on labeling, product information, and packaging material. To make sure that your CBD packaging is compliant, stay informed about local and national regulations relevant to the use and sale of CBD products.
How can I make my CBD packaging sustainable?
Use recyclable, biodegradable, and other eco-friendly materials that are ethically and sustainably sourced. You can also use water-based inks for printing and opt for minimalistic designs that use as few materials as possible. Strive to make your carbon footprint as small as possible for CBD packaging that’s truly sustainable. To inspire individuals and other brands to be more environmentally conscious, you can also incorporate a sustainability message. Taking these steps can help you win the hearts of the estimated69% of consumers who prefer businesses that use eco-friendly packaging.
Ready, Set, Package! Discover Where to Find the Best Source for CBD Packaging Boxes
So you’re ready to take your CBD packaging game to the next level? Great choice! Now, let’s talk about how and where to get the best CBD packaging that will make your brand shine like a supernova.
The first step is to find a packaging company that knows its stuff when it comes to customization. Look for a company that specializes in custom packaging, but also offersstock packaging options. Why? Because you want the freedom to unleash your creativity with custom designs, but also have some pre-designed options readily available for those times when you need packaging in a pinch.
That’s where Refine Packaging comes into the picture. We’ve got your back when it comes to customizable CBD packaging boxes that meet your needs. Lightweight? Check. High-quality? Double check. The best part? We offer free design services that’ll give you professional-looking CBD packaging boxes and accessories. With our fast turnaround time, you’d have your custom CBD boxes right when you need them.
Asif Muhammad is a Co-Founder and Partner at the custom packaging box company, Refine Packaging. Recognized as a recommended packaging firm by Shopify and 99designs, thousands of companies nationwide choose Refine Packaging for their custom boxes and wholesale product packaging needs – including T-Mobile, Adidas, MetLife, Pandora, and Marriott Hotels. Asif’s leadership in the manufacturing industry stems from a mission to make the custom packaging process easier for businesses of all sizes. With 10+ years of packaging and engineering experience, Asif is uniquely suited to help companies think outside the box to create memorable retail packaging.
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